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Posted: 22 May 2013 08:02 AM PDT
Ever wonder what the world is searching for? With Google Trends, you can see what's hot right now, and also explore the history and geography of a topic as it evolves. Today you'll find new charts of the most-searched people, places and things in more than 40 categories, from movies to sports teams to tourist attractions. You'll also find a new colorful visualization of real-time Hot Searches.

Top Charts—a new monthly "spirit of the times"
Top Charts are lists of real-world people, places and things ranked by search interest. They show information similar to our Year-End Zeitgeist, but updated monthly and going back to 2004. To check them out, go to Google Trends and click "Top Charts" on the left-hand side. For example, you can see the 10 most-searched cities, movies and scientists in April:

Top Charts includes more than 40 top 10 lists and more than 140 time periods. Hover on a chart for links to embed the chart in your own page or share on social media.

Top Charts is built on the Knowledge Graph, so the data shows interest in real-world things, not just keywords. When you look at a chart of sports teams and you see the Golden State Warriors, those rankings are based on many different related searches, like [gs warriors], [golden state bball] and [warriors basketball]. That way you see which topics are most popular on Google Search, however people search for them. Top Charts provide our most accurate search volume rankings, but no algorithm is perfect, so on rare occasion you may find anomalies in the data. You can learn more about Top Charts in our Help Center.

Hot Searches, now in hot colors
In addition to Top Charts, now there's a vibrant new way to visualize trending searches as they happen. On the Trends homepage in the left-hand panel, you'll find a new link to "Visualize Hot Searches in full-screen." You'll see the latest trending topics appear in a colorful display:


You can customize the layout by clicking the icon in the upper-left corner and expanding it to see as many as 25 searches at a time. You can also pick any region currently supported by Hot Searches. Use fullscreen mode in your browser for the biggest, purest eye candy.

...and a few design updates
We're also continuing to spruce up our site. Among other things, now the homepage shows you more interesting stuff up front, and the search box is always available at the top:

The new Trends homepage shows a list of today's Hot Searches. Enter search terms at the top to see search interest over time and by geography.

We hope you enjoy bringing new stories to life with Google Trends. We love feedback, so please feel free to let us know what you think by posting online or by clicking "Send Feedback" at the bottom of any page in Google Trends.

Posted: 21 May 2013 12:00 PM PDT
Dr. Anita Borg revolutionized the way we think about technology and worked to dismantle the barriers that keep women and minorities from entering the computing and technology fields. In her lifetime, Anita founded the Institute for Women and Technology (now The Anita Borg Institute for Women and Technology), began an online community called Systers for technical women, and co-founded the Grace Hopper Celebration of Women in Computing. We're proud to honor her memory through the Google Anita Borg Memorial Scholarship, established in 2004.

Today we'd like to recognize and congratulate the 30 Google Anita Borg Memorial scholars and the 30 Google Anita Borg Memorial finalists for 2013. The scholars, who attend universities in the United States and Canada, will join the annual Google Scholars' Retreat this summer in New York City, where they will have the opportunity to attend tech talks on Google products, network with other scholars and Googlers, participate in developmental activities and sessions, and attend social activities. This year, the scholars will also have the opportunity to participate in a scholars' edition of 24HoursOfGood, a hackathon in partnership with local non-profit organizations who work on education and STEM initiatives to make progress against a technical problem that is critical to their organization's success.

Find out more (PDF) about our winners, including the institutions they attend. Soon we'll select the Anita Borg scholars from our programs around the world. For more information on all our scholarships, visit the Google Scholarships site.

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THE STRUCTURE OF INPUT BIG DATA: API applications to social networks

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